SIR, THIS IS A WENDY’S TV CAMPAIGN

Wendy’s wanted a consistent approach on TV that stood out from their competitors’ food spots. So we gave our commercials some personality. With people.
Starring Wendy’s very own employees, we created a TV campaign that we treated like our own TV show, filled with recurring characters, special guests, and on-going storylines.

Here’s a few favorites over the years.

WENDY’S x NCAA

As official sponsors of March Madness & college football, we extended the campaign into sports by bringing in some special guests.