Now That You Mention Us
We turned a brand into a celebrity influencer.
🏆: D&AD - Graphite Pencil x2 // Oneshow - Silver // New York Festivals Gold x2 // Cannes Shortlist // Webby's Winner // Andy's Gold
THE MOST VALUABLE COUPON
To promote Wendy’s breakfast, we dropped a digital coupon on Twitter that became more valuable every time it was retweeted.
Ten thousand+ retweets later, everyone got 30% off their Wendy’s breakfast via Uber Eats that day.
THE JUAN RAMON’S MOM MEAL
In the fast food world, everyone and their mom has a celebrity meal.
When a twitter follower tweeted about his mom asking a Wendy’s cashier for a french fry combo meal, we knew what we had to do.
NEW FRY TASTE TEST
A taste test revealed that Wendy’s New Fries were preferred almost 2 to 1 over McDonald’s famous fries. On social, we enlisted former McDonald’s Corporate Chef Mike Haracz to hammer that point home.
WENDY’S DISCORD BOT
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@WENDY’s instagram CONTENT
Premium content creation for Wendy’s IG.
@WENDY’S PROMOTED SOCIAL CONTENT
Premium Promoted Content Creation.
GIPHY STICKERS
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