SIR, THIS IS A WENDY’S TV CAMPAIGN

Wendy’s wanted a consistent approach on TV that stood out from their competitors’ food spots. So we gave our commercials some personality. With people. Starring Wendy’s very own employees, we created a TV campaign that we treated like our own TV show, filled with recurring characters, special guests, and on-going storylines.

Here’s a few favorites over the years.

WENDY’S x NCAA FOOTBALL

As the official sponsor of college football, we expanded the campaign into sports by bringing in some special guests.